At a glance
| Provider | Baidu |
|---|---|
| Category | Marketing |
| Consent required? | Yes |
| Typical domain | .baidu.com |
Do you need consent for BIDUPSID?
Yes. BIDUPSID is a "Marketing" cookie, so it is not strictly necessary. Under the ePrivacy Directive (2002/58/EC) and Romania's Law 506/2004, you must obtain the visitor's explicit consent before setting it.
This is general guidance, not legal advice — always verify with a lawyer.
How FewCookies handles this cookie
FewCookies recognises BIDUPSID from our database of 1,300+ known cookies and classifies it automatically as "Marketing". The free check tells you whether this cookie is detected on your site and whether your banner handles it correctly — an instant, surface-level check, no account needed.
Frequently asked questions
Do you need consent for the BIDUPSID cookie?
Yes. BIDUPSID is a "Marketing" cookie, so it is not strictly necessary. Under the ePrivacy Directive (2002/58/EC) and Romania's Law 506/2004, you must obtain the visitor's explicit consent before setting it.
What does the BIDUPSID cookie do?
Baidu cookie storing a persistent user identifier used for cross-session tracking.
Who sets the BIDUPSID cookie?
The BIDUPSID cookie is associated with Baidu and is classified as marketing.