At a glance
| Provider | Mail.ru myTarget |
|---|---|
| Category | Marketing |
| Consent required? | Yes |
| Typical domain | .mail.ru |
Do you need consent for tmr_lvidTS?
Yes. tmr_lvidTS is a "Marketing" cookie, so it is not strictly necessary. Under the ePrivacy Directive (2002/58/EC) and Romania's Law 506/2004, you must obtain the visitor's explicit consent before setting it.
This is general guidance, not legal advice — always verify with a lawyer.
How FewCookies handles this cookie
FewCookies recognises tmr_lvidTS from our database of 1,300+ known cookies and classifies it automatically as "Marketing". The free check tells you whether this cookie is detected on your site and whether your banner handles it correctly — an instant, surface-level check, no account needed.
Frequently asked questions
Do you need consent for the tmr_lvidTS cookie?
Yes. tmr_lvidTS is a "Marketing" cookie, so it is not strictly necessary. Under the ePrivacy Directive (2002/58/EC) and Romania's Law 506/2004, you must obtain the visitor's explicit consent before setting it.
What does the tmr_lvidTS cookie do?
myTarget (Mail.ru) cookie that records the timestamp when the visitor identifier was created for targeted advertising.
Who sets the tmr_lvidTS cookie?
The tmr_lvidTS cookie is associated with Mail.ru myTarget and is classified as marketing.