FewCookies

Cookie glossary · Marketing

What is the DV cookie?

Google cookie used for collecting information about how the site is used. It is set by Google and classified as "Marketing". Requires consent.

At a glance

Provider Google
Category Marketing
Consent required? Yes
Typical domain .google.com

How FewCookies handles this cookie

FewCookies recognises DV from our database of 1,300+ known cookies and classifies it automatically as "Marketing". The free check tells you whether this cookie is detected on your site and whether your banner handles it correctly — an instant, surface-level check, no account needed.

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Frequently asked questions

Do you need consent for the DV cookie?

Yes. DV is a "Marketing" cookie, so it is not strictly necessary. Under the ePrivacy Directive (2002/58/EC) and Romania's Law 506/2004, you must obtain the visitor's explicit consent before setting it.

What does the DV cookie do?

Google cookie used for collecting information about how the site is used.

Who sets the DV cookie?

The DV cookie is associated with Google and is classified as marketing.