FewCookies

Cookie glossary · Marketing

What is the bito cookie?

Stores a unique user identifier used by the Beeswax DSP for real-time programmatic bidding. It is set by Beeswax and classified as "Marketing". Requires consent.

At a glance

Provider Beeswax
Category Marketing
Consent required? Yes
Typical domain .bidr.io

How FewCookies handles this cookie

FewCookies recognises bito from our database of 1,300+ known cookies and classifies it automatically as "Marketing". The free check tells you whether this cookie is detected on your site and whether your banner handles it correctly — an instant, surface-level check, no account needed.

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Frequently asked questions

Do you need consent for the bito cookie?

Yes. bito is a "Marketing" cookie, so it is not strictly necessary. Under the ePrivacy Directive (2002/58/EC) and Romania's Law 506/2004, you must obtain the visitor's explicit consent before setting it.

What does the bito cookie do?

Stores a unique user identifier used by the Beeswax DSP for real-time programmatic bidding.

Who sets the bito cookie?

The bito cookie is associated with Beeswax and is classified as marketing.